My expertise is categorized here so you can easily see how I can help, but I know the most effective plans use an integrated approach. We’ll start with your story, and then choose the best ways to tell it based on your goals and your target audiences.
- Strategy and planning
- Training
- Channel setup and launch
- Contests
- Content creation (posts, blogs, video, etc.)
- Community management
- Advertising
Strategic Communications & Public Relations
- Branding
- Strategic planning
- Community relations
- Media relations (traditional and new media)
- Press releases
- Press kits
- Op Eds
Copywriting and Marketing Collateral
- Direct mail
- Annual reports
- Feature articles
- Brochures and other marketing collateral
- Sales presentations
- Investor presentations
- Editing and proofreading
- Newsletters
- White papers
Advertising
- Copywriting
- Creative direction
- Ad planning and buying
- Print, digital, social media
- Google Adwords
Events
- Tradeshows
- Event Planning
- Logistics
- Collateral (invitations, programs, etc.)
- Scripts
- Presentations
Digital
- Web strategy
- Web content
- Video
- PSAs